
Episode 162: Raw and Unfiltered: The Beauty of Imperfection in Business
Mar 25, 2025It’s time to get real. We often think we need everything to be perfect before we start, but in this first video episode, I'm here to show you that perfection is overrated. When I decided to record this episode from my parents' basement in Berlin, I had one simple question: Why not? I didn’t have the right lighting or makeup on, but I knew this was the perfect moment to get started.
This episode is all about letting go of perfection and embracing raw energy. Ready to break free from waiting for things to be "perfect"? Let's dive in! 🔥
In This Episode, I Cover:
- Why you need to embrace starting imperfectly ([02:00] – The power of imperfect action and why waiting for perfection only delays your success)
- The truth about money and success ([06:00] – Why focusing on the “look” of success isn’t as important as the journey behind it)
- How your energy affects your results ([10:00] – Why giving more than you take is the key to building a business that thrives*)
1. The Power of Starting Imperfectly
When I decided to launch this video episode, my mind raced with reasons to wait. “I don’t have the right setup,” “My hair isn’t done,” “The lighting’s awful.” But then I reminded myself of the one thing I’ve been teaching for years—impulse, jump, go! 💪
The truth is, perfection can be a trap. You’ll never feel fully “ready.” So, what if you just decided to go for it anyway? The magic happens when you start before you feel ready. Perfection doesn’t create momentum—action does. Don’t wait for the perfect moment; start now and adjust along the way. 🌟
Key Takeaway:
- Start imperfectly—don’t wait for everything to align. Take action and make progress, even if it’s messy at first.
2. The Truth About Money and Success
For the first few years, I shared everything: my financial wins, the number of clients I had, the testimonials, and more. And while it was powerful to celebrate those moments, I soon realized something important: I was attracting people who only wanted quick money without understanding the work behind it.
Here’s the thing—success isn’t just about making money fast. It’s about building a business with integrity and value. I started my company because I wanted to help women build real businesses—not just hit big numbers. 💸
Key Takeaway:
- Focus on value over vanity metrics. Build a business that makes a difference and attracts clients who want to grow with you, not just take from you.
3. How Your Energy Affects Your Results
When I shifted my mindset, my results changed drastically. It wasn’t about the fancy marketing or pushing “the perfect” content—it was about the energy I brought to my business. And that energy started with giving. 👐
When your focus is giving—whether it’s value, knowledge, or support—you attract people who are aligned with that energy. On the other hand, if you’re only focused on taking (likes, followers, or attention), you’ll attract the same type of people. It’s about showing up with pure intent and knowing who you are. Be clear on your energy, and your results will follow.
Key Takeaway:
- Energy is everything. Focus on giving, and your business will reflect that. When you show up with value, you attract the right opportunities.
Bottom Line
What’s the biggest lesson from this episode? Perfection is a trap. You don’t need everything to be in place to start—you just need to start! Whether you’re building your business or growing your personal brand, don’t wait for everything to be perfect. Take the first step, no matter how messy it might feel. ❤️
Now, if you want more raw and unfiltered business strategies, listen to the full episode right now! You’ll hear more about embracing the chaos, giving without expecting, and building a business that thrives on authenticity.
Listen to the full episode here!
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Links Mentioned in This Episode:
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